About the role
MAP is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel.
Responsibilities, requirements, fit, evidence and preparation are organized here. The original posting stays available for final verification.
How they work
- This is a highly client-facing role: you'll work closely with client teams across our global network of agencies and offices.
How to apply
- You'll bring deep expertise in CRM, personalization, and loyalty to a portfolio of global clients, and help set the direction for how we build first-party-data-driven experiences at scale.
- As an Experience Strategy Director, you set the strategic direction for how we build cohesive, customer-first experiences across marketing automation, personalization, loyalty, and CRM for a portfolio of global clients.
- Your role is highly client-facing and you’ll build and own relationships with client leadership and key stakeholders, both internally and externally, pushing innovative thinking and setting the bar for best-in-class solutions across everything your portfolio delivers.
- Client Delivery Set the strategic direction for your accounts, applying deep specialist expertise within a core proposition such as personalization or loyalty to every engagement.
- Evaluate and refine existing service lines and frameworks so they scale consistently across clients, industries, and portfolios.
- Strong commercial acumen: comfortable owning the profitability, utilization, and health of a client portfolio.
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About MAP / WPP Enterprise Solutions
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