About the role
You'll design the retention and upsell infrastructure that turns first-time customers into long-term, high-value ones, driving measurable CLV growth while creating financial inclusion for Africa's traditionally excluded. We've already helped over 10 million customers access over $2 billion in credit. It's your chance to be part of something that's transforming lives across an entire continent 🌍
Responsibilities, requirements, fit, evidence and preparation are organized here. The original posting stays available for final verification.
What you’ll do
- Build and scale multi-channel lifecycle programmes: design onboarding, retention, churn prevention, and upsell journeys across SMS, WhatsApp, push, and in-app messaging
- Design behavioural trigger-based upsell systems: move customers from entry products (smartphones/e-bikes) to higher-value bundles (digital loans, insurance, device protection) based on payment behaviour and engagement signals
- Run rigorous experiments: A/B test messaging, timing, incentives, and offers with clear hypotheses and statistical rigour, then turn wins into repeatable playbooks
- Own retention economics: track and optimise LTV, cohort retention, renewal rates, and upsell performance, translating insights into action
- Scale what works across markets: turn successful experiments into documented frameworks that enable teams to execute retention initiatives across 4 African markets
- We create financial inclusion for the traditionally excluded through a fair, flexible, customer-centric financing model. We strive to drive greater inclusion of women, youth, and low-income communities.
Conditions
- M-KOPA shall ensure that its Employees are of legal working age and shall comply with local laws for youth employment or student work, such as internships or apprenticeships.
How they work
- Location & Benefits 🌍 Fully remote role within UTC -1 to UTC +3 time zones 🤝 Work with diverse teams across UK, Europe, and Africa 📚 Professional development programmes and coaching partnerships 👨👩👧👦 Family-friendly policies and flexible working arrangements 💚 Well-being support and career growth opportunities Our Mission 🌍 We create financial inclusion for the traditionally excluded through a fair, flexible, customer-centric financing model.
How to apply
- Women, minorities, and people with disabilities are strongly encouraged to apply.
Benefits & working conditions
- 🌍 Fully remote role within
About M-KOPA
✓ Verified
M-KOPA Mobility is on a mission to make clean, affordable transportation a reality for everyday people across Africa. Through our asset financing model, we're putting motorcycles and electric vehicles into the hands of riders and entrepreneurs who would otherwise be locked out of ownership, giving them the tools to earn more, move freely, and build better lives. We're not just a financial services company with vehicles attached. We're building the infrastructure, technology, and customer experience that makes sustainable mobility accessible at scale across Kenya and growing. The Mobility team operates with the energy of a startup backed by the resources and data capabilities of one of Africa's most innovative Fintechs. If you want to work on problems that matter, in a team that moves fast, and see the direct impact of your work on people's livelihoods every day; this is where you want to be.
If this one isn’t right.
Related live opportunities you can compare without restarting your search.
Direct employer source
Aptiora keeps the source available for trust and final verification while the working experience stays here.